Studies have found that children with malnutrition are more likely to have delay in learning compared to their counterparts. Most of these children, the number of whom now totals 66 million, are primary school students in the developing countries. ¹ Studies have also found that, the mortality rate in Thailand is projected to increase due to risky lifestyles including improper nutritional intakes and lack of exercise. ² According to the World Health Organization (WHO), over 80% of the world’s population living in developing countries died from Non-Communicable Diseases (NCDs). In Thailand, NCDs accounted for 73% of total deaths in 2009. This amounts to 200 billion Baht in economic lost per year and is estimated to increase in the future. ³ As a leading agro-industrial and food conglomerate, it is the Company’s responsibility to take part in mitigating and solving malnutrition in children and youth. We also disseminate knowledge on nutrition to consumers, and provide access to quality and safe food that is appropriate for their ages and is traceable throughout the food chain according to our Quality Policy. We proactively assess risks, and reactively introduce traceability systems, implement product recall processes, collect feedback and manage complaints from customers. We are also certified by the third party, and communicate information through a variety of channels.Therefore, collective problem solving of malnutrition among children and youth is considered a national agenda for the country’s sustainable future.