The Company offer a wide range of fresh meat including livestock (primarily chicken and pork) and aquaculture (primarily shrimp and fish). Fresh meat may be butchered, trimmed into parts, ground or otherwise processed in frozen or chilled form.
We aim to source products of the highest quality for our customers. The majority of fresh meat is sourced from suppliers within CPF’s farm-processing business. CPF raises its livestock on computer-controlled farms and applies the world-class technologies throughout its production processes to offer top quality products in terms of nutrition, taste, food safety, and traceability. We also source certain fresh meat and aquaculture, such as chicken, shrimp and beef, from third-party suppliers. The quality of products acquired from our suppliers allows us to take advantage of more sales opportunities and better address consumers’ needs.
Our goal is to extend our market leading position in providing high quality fresh meat, and we continue to collaborate closely with CPF and major customers, leveraging our deep understanding of customer preferences and needs, to create new products for end consumers.
Livestock
The livestock products that we distribute include chicken, pork, eggs, duck, beef and lamb. We offer a variety of fresh meat products (including fresh, minced, ground, salted and water-added) in various forms (for example, frozen and chilled) to cater to our customers’ various needs and to suit a variety of distribution channels. Moreover, we customise products and services for the specific demands of our customers. We source most of livestock meat from the CPF Group. CPF’s livestock fresh meat products are free from hormones, free from any food-borne diseases and fully traceable to their exact source.
Aquaculture
The aquaculture products that we distribute include shrimp fish, shellfish and squid. We offer these products in both frozen and thaw-chilled form. We source shrimp and fish from the CPF Group and certain third-party suppliers.